Step-up authentication: how to design policies that reduce fraud and friction

Deepak Raj
VP Tech
Summarize this article with
Step-up is not “add friction everywhere.” It is a targeted policy applied to high-risk sessions. Device context is the difference between smart step-up and blanket friction.
Tiered enforcement
Tier 1: trusted devices. Tier 2: new devices or mild risk. Tier 3: high-risk signals (automation, integrity failures, SIM anomalies).
Where to apply step-up
Login, password reset, OTP delivery, beneficiary changes, and high-value payouts.
Start with: Account takeover and SMS fraud.
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